JioHotstar’s viewership during the ICC Men’s Champions Trophy 2025, during the tournament, generated over 540 crore views and a total watch time of nearly 11,000 crore minutes. The final match between India and New Zealand saw a peak concurrency of 6.12 crore viewers. Hindi-speaking regions contributed over 38% of JioHotstar’s total viewership, with Uttar Pradesh, […]
JioHotstar Reports High Viewership During ICC Men’s Champions Trophy 2025 Read More »
Callaway Golf has signed a deal with Sky Sports to become the official sponsor of key men’s and women’s golf events. This partnership, secured through Sky Media, will cover a range of platforms, including TV, digital, and podcasts. As part of the agreement, Callaway will co-sponsor some of the biggest events on the golfing calendar,
Callaway Golf Partners with Sky Sports to Sponsor Major Golf Events Read More »
AIK Football has teamed up with Pluto TV to launch a dedicated FAST (Free Ad-Supported Streaming TV) channel, giving fans 24/7 access to exclusive content from the Swedish football club. The new Pluto TV AIK channel will feature match highlights, player interviews, behind-the-scenes footage, and training sessions. Fans can also catch AIK’s own sports show,
AIK Football Launches Dedicated FAST Channel on Pluto TV Read More »
Starting April 1, 2025, Netflix will be the new home for WWE in India. Under a long-term partnership between Netflix and WWE, Indian fans will have exclusive access to stream all major WWE shows and live events directly on the platform. Fans in India will be able to watch WWE’s weekly flagship shows Raw, NXT, and
WWE to Stream Exclusively on Netflix in India from April 1, 2025 Read More »
Jio Hotstar recorded a massive surge in the number of views during the Champions Trophy 2025 final between India and New Zealand. As India chased down 254 runs to secure the trophy, live streaming views on Jio Hotstar peaked at 90.1 crore, setting a new benchmark for live sports streaming in India. The final, held
Jio Hotstar Views Surges to 90.1 Crore During IND vs NZ Final Read More »
Prime Video has rolled out AI-aided dubbing for select licensed movies and TV shows that previously had no dubbing available. This new technology aims to enhance accessibility for global audiences by offering dubbed versions of titles that otherwise would not have received localization. Starting immediately, AI-aided dubbing is available in English and Latin American Spanish
Prime Video Introduces AI-Aided Dubbing for More Accessible Content Read More »
Netflix is set to spend around $18 billion in cash on content in 2025, showing its commitment to growth in the entertainment industry. Spencer Neumann, CFO, Netflix, said, “We’re not anywhere near a ceiling with respect to content spending,” at the 2025 Morgan Stanley Tech, Media & Telecom Conference. “I think we are still just
Netflix Eyes Global Expansion with $18B Content Investment Read More »
YouTube, the world’s leading video platform, has reached a major milestone with over 125 million subscribers for YouTube Music and Premium. This is a significant jump from 100 million subscribers just a year ago. The figure includes users who are on free trial plans. Additionally, YouTube is expanding its Premium Lite plan, now available to
YouTube Hits 125 Million Subscribers, Expands Premium Lite Plan Read More »
Tips Music and Sony Music Publishing have strengthened their global partnership, now including YouTube (worldwide, except India) as a key platform for expanding the international reach of Tips Music’s massive catalog. This renewed collaboration aims to amplify the presence of Indian music worldwide, especially as Bollywood soundtracks continue to gain popularity on the global stage.
Tips Music & Sony Music Publishing Expand Global Partnership with YouTube Read More »
The Asia Video Industry Association (AVIA) has released a new study, Premium OTT: Building Its Rightful Place in the Digital Market, highlighting the growing dominance of premium OTT services in Indonesia and Thailand. The research emphasizes that these platforms, such as Disney+, Netflix, TRUEID, Vidio, and Viu, offer superior content quality and present a valuable
Premium OTT Services in Indonesia & Thailand: A Golden Opportunity for Advertisers Read More »
