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How to Create a GIF from a Video using FFmpeg with Examples
Animated GIFs have become a popular medium for expressing emotions, sharing snippets of videos, and adding visual interest to online…
Top Mistakes To Avoid When Using HLS (HTTP Live Streaming) and Solutions
Streaming video has become a major source of entertainment in the past few years and it has become a major…
Buyer’s Guide for End-to-End Video Streaming Services – Choose the Best for Your OTT Business
OTT streaming platforms have become immensely popular among creators and businesses in today’s rapidly evolving digital landscape with platforms being…
Interview with Romain Bouqueau – CEO of Motion Spell on the ROI of Open Source Software vs. Buy vs. Build
Editor’s Note: In this interview, we talk to Romain Bouqueau, the CEO and Founder of Motion Spell, an open source…
Exclusive Interview with Venkat Garapati, Business Head, Ultra Jhakaas
Editor’s Note: In This Interview, We Talk To Venkat Garapati, The Business Head of Ultra Jhakaas, a Marathi OTT Platform…
What is EXT-X-KEY in HLS Playlists?
In an HLS playlist file, the EXT-X-KEY tag specifies the method to be used for decrypting media segments. It tells…
Personalization and Responsible Use of Data
Personalization is one of the cornerstones of a successful streaming video service. It provides significant user benefits, enhancing the viewer’s…
Scalable Streaming Platforms for OTT – Key Enablers
Streaming platforms revolutionized the entertainment industry during and after covid, allowing users to access video and audio content directly over…
Samsung TV Plus Reaches 100+ FAST Channels
Samsung Electronics India has announced a significant milestone for its free ad-supported TV service (FAST), Samsung TV Plus, as it…
Telly Introduces Free 4KTV with Second Screen Advertising
Hardware startup Telly has recently announced a smart TV giveaway, garnering attention within the industry. As part of the campaign,…
Highly Scalable and Redundant Live Streaming Over OTT
Objective ZEE is back on live sports broadcasting with International League T20 and at Zee5, this was another first time for us…
JioCinema Launches Premium SVoD Plans at Rs 999 for Hollywood Content
JioCinema has made its foray into the Subscription Video on Demand (SVOD) space by launching JioCinema Premium, thus marking a…
Chunk Based Content Adaptive Video Encoding (CB-CAE) for High Quality and High Speed Transcoding Applications
High speed transcoding refers to processing video content quickly and efficiently without sacrificing video quality. Video processing workflow, which includes…
OTT Aggregation and Beyond: Rakesh CK on aha’s Ambitious Growth Plans
In the rapidly evolving Indian OTT market, several players are making their presence felt with unique offerings and innovative strategies.…
What is the EBVS (Exit Before Video Start) Metric in Video Streaming – Simplified
The EBVS (Exit Before Video Start) video streaming metric is a measure of the number of playback attempts that terminated…
Install and Use FFmpeg on Windows: A Simplified Step-By-Step Guide
FFmpeg is a robust, open-source multimedia framework that can manipulate audio, video, and other multimedia files in various ways. This…
Bitmovin’s Smart Chunking – Interview with Markus Hafellner
In March 2023, Bitmovin announced the launch of their “Smart Chunking” feature, an improvement and an extension of their “Split…
JioCinema Snags HBO, Max Original, & Warner Bros. Content – Game Changer!
Warner Bros. Discovery is partnering with Viacom18’s JioCinema to bring HBO, Max Original, and Warner Bros. shows to India. This…
The Importance of Analytics in Sports Streaming – Important Metrics Explained to Grow Your Business
Sports streaming has revolutionized the way we consume sports content. With the growth of the internet and advancements in technology,…
Using Origin Shields for Amazing CDN Performance & Video Streaming: Benefits and Providers
An origin shield is a buffer between a CDN and the origin server used to protect the server from traffic…
Interview with Shaurya Rao Nigam, CEO of Justbaat – A Generative AI Company in Video Content Generation
Editor’s note: In this interview, we talk to Shaurya Nigam, the CEO of Justbaat, a generative AI company helping content…
Easy Guide to HEVC Encoding using FFmpeg – CRF, CBR, 2-Pass, and More!
If you want to compress your videos with high compression efficiency and high video quality, then HEVC encoding using FFMpeg…
What’s New with LCEVC & V-Nova – Interview with Fabio Murra, SVP Product & Marketing
Editor’s note: Our previous discussion with V-Nova in 2021 centered around deployment and pricing strategies for the LCEVC video coding…
IDR vs. CRA Frames in HEVC – Explanation & Use Cases Simplified
IDR (Instantaneous Decoder Refresh) and CRA (Clean Random Access) frames are types of IRAP (Random Access Pictures) in video encoding…
Aspect Ratio & 16:9 Aspect Ratio: A Comprehensive Guide to Aspect Ratios in Video Technology
In the world of video, the “aspect ratio” plays an important role in the presentation and quality of your visual…
MWareTV bringing TV-as-a-Service to Life – Interview with Frans Blommestein
Editor’s note: In this interview with Frans Blommestein, CCO of MwareTV, we talk to them about their innovative TV-as-a-Service product,…
JioCinema’s IPL Debut – AVOD & Impressive MultiCamera Streaming
The 16th edition of the Indian Premier League (IPL) kicked off on March 31, 2023, with a grand opening ceremony…
MediaProxy’s Logserver – Packing a Punch at NAB 2023
In this interview with OTTVerse.com, Erik Otto, the CEO of Mediaproxy talks about compliance logging, monitoring, and analysis for broadcasters.…
Women in Streaming: Interview with Bleuenn Le Goffic, Accedo
Intro: In the “Women in Streaming” series of articles, we talk to incredible women who have contributed a lot to the…
What is an SSP (Supply Side Platform)?
An SSP or “Supply-Side Platform” is a technology platform that publishers and app developers use to manage and sell their…
What is a DSP (Demand Side Platform)?
DSP stands for “Demand-Side Platform,” a digital advertising technology to automate online ad inventory buying and selling. A DSP is…
Video Software Encoding: 2023 State-Of-The-Art and Future Trends
In this opinion piece, Zoe Liu, the Co-Founder and CTO of Visionular, talks to OTTVerse about her predictions and opinions…
What is Video Startup Time or Startup Delay in Video Streaming?
With the rise of OTT streaming services like Netflix, Amazon Prime, and Hulu, we can now watch our favorite movies…
CDN Cache Hit Ratio and Cache Miss Ratio Explained
Video streaming has become a ubiquitous part of modern life, and Content Delivery Networks (CDNs) have become an essential tool…
RTMP Streaming: What it is & How it works
Real-Time Messaging Protocol (RTMP) is a popular video streaming protocol. Adobe Systems made it in the late 1990s and is…