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What is VPAID (Video Player-Ad Interface Definition)

What is VPAID (Video Player-Ad Interface Definition)

VPAID (Video Player-Ad Interface Definition) provides the tools to advertisers to serve rich media and interactive ads to users. It differs from VAST (Video Ad Serving Template) in being able to…

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What is VPAID (Video Player-Ad Interface Definition)

What is VPAID (Video Player-Ad Interface Definition)

VPAID (Video Player-Ad Interface Definition) provides the tools to advertisers to serve rich media and interactive ads to users. It differs from VAST (Video Ad Serving…

Krishna RaoNovember 30, 20206 min read
VAST Tags – Deep Dive with Examples

VAST Tags – Deep Dive with Examples

Advertising-based monetization (AVOD – Advertising-Based Video On Demand or Ad Insertion in linear/live TV) is a critical revenue generator for hundreds of publishers and content…

Krishna RaoNovember 27, 202017 min read
HDCP (High-Bandwidth Digital Content Protection) – Everything You Need to Know

HDCP (High-Bandwidth Digital Content Protection) – Everything You Need to Know

HDCP stands for High-bandwidth Digital Content Protection created to protect digitally copyrighted content in its journey via a cable (HDMI, DVI) from a device like…

Krishna RaoNovember 25, 20207 min read
Automatic Content Recognition (ACR) – How Does it Work?

Automatic Content Recognition (ACR) – How Does it Work?

Automatic Content Recognition (ACR) refers to technology embedded into OTT applications or SmartTVs that recognizes the content that you are watching by sampling small portions…

Krishna RaoNovember 24, 202010 min read
CuriosityStream and Tata Sky Tie Up

CuriosityStream and Tata Sky Tie Up

In a recent press release, CuriosityStream announced that they are tieing up with Tata Sky to bring CuriosityStream’s award-winning, factual content to Indian customers via…

Krishna RaoNovember 19, 20202 min read
EasyVMAF: Running VMAF In The Wild

EasyVMAF: Running VMAF In The Wild

VMAF is one of the most popular tools for video quality assessment, and it is well on its way to becoming a standard reference metric…

Gabriel Dávila ReveloNovember 19, 202015 min read
Encoding.com With Beamr’s CABR for Up to 50% Bitrate Reduction

Encoding.com With Beamr’s CABR for Up to 50% Bitrate Reduction

In this edition of Industry Spotlight, we take a look at two innovative companies – Encoding.com and Beamr – that have joined forces to improve…

Krishna RaoNovember 18, 20207 min read
Create Vintage Videos Using FFmpeg in 4 Simple  Steps

Create Vintage Videos Using FFmpeg in 4 Simple Steps

It’s time for the holidays and what better way to share love and memories with your family than to create an old-school, vintage movie? You…

Krishna RaoNovember 15, 20204 min read
Calculate PSNR, VMAF, SSIM using FFmpeg

Calculate PSNR, VMAF, SSIM using FFmpeg

In this article, let’s learn to compute VMAF, PSNR, and SSIM using FFmpeg. While working on videos (compression or post-processing), it is common to compute…

Krishna RaoNovember 15, 20206 min read
Stack Videos Horizontally, Vertically, in a Grid With FFmpeg

Stack Videos Horizontally, Vertically, in a Grid With FFmpeg

Often times, when you want to compare two videos side-by-side or you want to create an effect during post-processing, you might want to stack videos…

Akshay RajeevNovember 5, 20205 min read
How does HLS Video Streaming Work?

How does HLS Video Streaming Work?

HLS or HTTP Live Streaming is an HTTP-based adaptive bitrate video streaming protocol introduced by Apple in 2006 that describes a set of tools and…

Krishna RaoNovember 5, 20209 min read
AVOD, SVOD, TVOD, PVOD – Video On Demand Monetization Demystified

AVOD, SVOD, TVOD, PVOD – Video On Demand Monetization Demystified

Advertising VOD, Subscription VOD, Transactional VOD, Premium VOD are different monetization models in the Video On Demand (VOD) ecosystem and represent different ways of engaging…

Krishna RaoNovember 4, 20207 min read
Add, Remove, Extract, Replace Audio using FFmpeg

Add, Remove, Extract, Replace Audio using FFmpeg

FFmpeg is a super-powerful tool to add, remove, extract, or replace the audio in your video files. If you have a copy of FFmpeg installed…

Krishna RaoNovember 2, 20206 min read
picoNETS – Deep Edge Caching at Massive Scale

picoNETS – Deep Edge Caching at Massive Scale

In this edition of the Industry Spotlight series, we take a look at picoNETS; a startup focused on building Deep Edge Content Delivery Networks or…

Krishna RaoOctober 29, 20206 min read
How to Rotate A Video using FFmpeg Easily

How to Rotate A Video using FFmpeg Easily

Sometimes when a video is captured wrong due to bad technique or simply bad luck, its useful to have a simple way to rotate it…

Krishna RaoOctober 22, 20203 min read
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