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video delivery thierry fautier

Boosting the Efficiency of OTT Delivery With State-of-the-Art Streaming Optimizations 

An increase in streaming capacity has driven OTT service providers to look for ways to reduce the cost of video…

Interview with Jonas Engwall, CEO of Bedrock Streaming on the Current State and Future of OTT

Interview with Jonas Engwall, CEO of Bedrock Streaming on the Current State and Future of OTT

In this exclusive interview with OTTVerse, Jonas Engwall, the CEO of Bedrock Streaming, talks about the OTT industry’s current state…

what is connected tv or CTV

What is CTV or Connected TV – A Deep Dive!

Connected TV (CTV) is a term that refers to any television set that can access the internet and stream video…

cdn vs. edge computing

CDN vs. Edge Computing: Differences and Use Cases

Speed, availability, and reliable user experiences are critical in the video streaming industry – live streaming, live shopping, VOD, or…

kinnari dave

Women in Streaming – Interview with Kinnari Dave

Intro: In the “Women in Streaming” series of articles, we talk to incredible women who have contributed a lot to the…

svt-av1 preset analysis

Comparing SVT-AV1 Presets: Size, Quality, and Speed with CRF Variations

In this article, we compare and analyze the performance of the SVT-AV1 presets by varying the CRF values and showing…

Toward More Effective Advertising: Better AI and ML Approaches in Customer Behavior Understanding

Toward More Effective Advertising: Better AI and ML Approaches in Customer Behavior Understanding

In an era where digital content is omnipresent, understanding customer behavior has never been more crucial for businesses. As they…

Zoe Liu women in streaming

Women in Streaming Interview – Interview with Zoe Liu

Intro: In the “Women in Streaming” series of articles, we talk to incredible women who have contributed a lot to the…

improve and reinvent live ott experience

Reinvent and Improve the Live OTT Experience

Delivering a high-quality live OTT experience has always been an interesting challenge. As an end user, I would always crave…

personalization

Content is King for OTT, But Can Personalization Win The Game of Thrones?

OTT platforms are a content-driven business. Consumers wait for the next big show to binge-watch and do their bit in…

Harnessing IP for the Future of Sports Video Production and Distribution

Harnessing IP for the Future of Sports Video Production and Distribution

Sports streaming has witnessed a significant rise in popularity, with research indicating that 71% of US fans now prefer to…

video codec and video container differences explained

Video Codec vs. Video Containers – Differences and Use Cases Simplified

Video codecs and video containers play a crucial role in multimedia and streaming. Understanding these terms’ differences can help you…

Vimeo CEO Anjali Sud to Depart, Adam Gross Named Interim CEO

Vimeo CEO Anjali Sud to Depart, Adam Gross Named Interim CEO

NEW YORK, July 05, 2023: Chief Executive Officer Anjali Sud will be leaving Vimeo to pursue new opportunities, the company…

Enhancing the x265 Open Source Encoder

Enhancing the x265 Open Source HEVC Video Encoder: Novel Techniques for Bitrate Reduction and Scene Change Detection

The demand for reducing video transmission bitrate without compromising visual quality has increased due to increasing bandwidth requirements, especially with…

10 steps to launching your own ott streaming platform

10 Steps to Launching Your Own OTT: Content, Business, and Technology Requirements Simplified

Over-the-top (OTT) is one of the most rapidly-growing segments of the video streaming industry. With a boom in streaming services,…

nenu super woman

aha is launching a Business Reality Show, Nenu Super Woman

aha, a popular OTT platform in India, is preparing to launch ‘Nenu Super Woman,’ a business reality show in South…

Prabhvir Samhey IPL Move to JioCinema and CTV

The IPL’s move to JioCinema – Was Streaming Out for a Duck or Hit for Six?

The Indian Premier League (IPL) is one of the few global sporting phenomena. Its per-match broadcast valuation ranks second in…

Solving Cold Start Personalization for Content Streaming at Scale

Solving Cold Start Personalization for Content Streaming at Scale

This is a recording of a talk given by Anurag Verma, Principal Product Manager, Airtel Digital, at the OTTVerse Video Tech…

Generating metadata for the torso and tail of OTT videos using Machine Learning

Generating metadata for the torso and tail of OTT videos using Machine Learning

This is a recording of a talk given by Dr. Bharath Kumar, Founder & CEO of Sensara.tv, at the OTTVerse Video…

Moving from AVC to HEVC or AV1 – Advantages and Pitfalls

Moving from AVC to HEVC or AV1 – Advantages and Pitfalls

This is a recording of a talk given by Zoe Liu, Ph.D., Co-Founder & CTO, Visionular, at the OTTVerse Video Tech…

Research Shows Significant Uplift in Effectiveness of Advertising on Premium OTT over Mass Streaming Services

Research Shows Significant Uplift in Effectiveness of Advertising on Premium OTT over Mass Streaming Services

AVIA, the Asia Video Industry Association, has unveiled the second phase of its research on the effectiveness of advertising in…

Women in Streaming Interview: Kristie Fung, VP of Product and Program Management, TMT Insights

Women in Streaming Interview: Kristie Fung, VP of Product and Program Management, TMT Insights

Intro: In the “Women in Streaming” series of articles, we talk to incredible women who have contributed a lot to the…

frame rate conversion

Preserving Pristine Live Content through Frame Rate Conversion

Video is not, of course, a moving image. It is a set of still images, updated fast enough to fool…

aha Launches Campaign with Allu Arjun and Sree Leela to Promote Variety Telugu Entertainment

aha Launches Campaign with Allu Arjun and Sree Leela to Promote Variety Telugu Entertainment

National, 16th June: aha, the popular regional language OTT platform, has launched a new campaign titled ‘100% Variety, 100% Telugu…

Fubo and Ryan Reynolds’ Maximum Effort to Launch the Maximum Effort Channel on June 20

Fubo and Ryan Reynolds’ Maximum Effort to Launch the Maximum Effort Channel on June 20

FuboTV Inc. (NYSE: FUBO) and Maximum Effort, co-founded by Ryan Reynolds, have announced the forthcoming launch of Maximum Effort Channel…

9 Important Engagement Metrics for Your OTT Streaming Platform’s Growth

9 Important Engagement Metrics for Your OTT Streaming Platform’s Growth

As the streaming market becomes increasingly crowded, it’s more important than ever for OTT streaming platforms to measure and improve…

India tour of West Indies - JioCinema

JioCinema Secures Digital Rights for India’s Tour of West Indies 2023

Viacom18’s JioCinema has recently acquired the exclusive digital rights to broadcast the Indian cricket team’s tour of the West Indies…

svod

Subscription Video On Demand (SVOD): Everything You Need to Know

Subscription Video On Demand, or SVOD, has become integral to our entertainment consumption. The ability to stream movies and TV…

short-form content in OTT by Mrugesh Desai on OTTVerse

Short-form Content in OTT: Why It Matters

Viewing habits continuously change, and the disparity between generational cohorts is becoming increasingly stark. Deloitte recently reported that half of…

video start failures

What Is VSF or Video Start Failure? Causes and Solutions Explained

Video Start Failures or VSF defines how many times or how often playback attempts are terminated during video startup before…

Quality-Based Transcoding (QBT) – Simplifying Transcoders For Target Video Quality

Quality-Based Transcoding (QBT) – Simplifying Transcoders For Target Video Quality

For video streaming applications, three significant requirements are (1) high video quality, (2) a reliable system, and (3) optimal cost…

Top Mistakes To Avoid When Using HLS (HTTP Live Streaming) and Solutions

Top Mistakes To Avoid When Using HLS (HTTP Live Streaming) and Solutions

Streaming video has become a major source of entertainment in the past few years and it has become a major…

end-to-end-video-streaming for OTT providers

Buyer’s Guide for End-to-End Video Streaming Services – Choose the Best for Your OTT Business

OTT streaming platforms have become immensely popular among creators and businesses in today’s rapidly evolving digital landscape with platforms being…

Interview with Romain Bouqueau – CEO of Motion Spell on the ROI of Open Source Software vs. Buy vs. Build

Interview with Romain Bouqueau – CEO of Motion Spell on the ROI of Open Source Software vs. Buy vs. Build

Editor’s Note: In this interview, we talk to Romain Bouqueau, the CEO and Founder of Motion Spell, an open source…

Ultra Jhakaas Venkat Garapati

Exclusive Interview with Venkat Garapati, Business Head, Ultra Jhakaas

Editor’s Note: In This Interview, We Talk To Venkat Garapati, The Business Head of Ultra Jhakaas, a Marathi OTT Platform…

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