Roku Unveils Pro Series TVs in 55″ to 75″ Sizes, Starting Under $1,500 for Spring 2024
Roku has unveiled the latest addition to their Roku-branded television range, the Roku Pro Series TVs. The Roku Pro Series is expected to have enhanced features to enrich its customers’ viewing experience. These TVs will hit the U.S. market in the spring of 2024.
The series, comprising 55″, 65″, and 75″ models, combines Roku’s interface with advanced hardware, the Roku Pro Series TVs has a 4K QLED display, Mini-LED technology, local dimming, and superior audio capabilities for an all-encompassing cinematic sound.
Moreover, their sleek, modern design allows a seamless fit against walls. Roku’s OS powers the series and comes with a new, high-end Roku remote, ensuring a familiar yet upgraded streaming experience.
Chris Larson, Vice President of Retail Strategy at Roku, highlighted the exceptional picture and sound quality, refined design, and user-friendly features of the Roku Pro Series. Larson emphasized the company’s ongoing innovation, especially as Roku celebrates the 10th anniversary of its TV program. He expressed confidence that these new models will redefine streaming experiences.
In a significant move, Roku also revealed the upcoming Roku Smart Picture feature, which is set to launch in spring 2024. This feature, developed by Roku’s Picture Quality Tuning Team, will be available for all Roku TV models, including the Roku Pro Series.
It uses artificial intelligence, machine learning, and data from content partners to identify the type of content being viewed and automatically adjusts the picture settings for an optimal viewing experience.
The Roku Pro Series TVs will be available in various sizes, ranging from 55 to 75 inches. Roku has also designed a unique wall mount that combines style and functionality. The series, priced under $1,500, will be available in the U.S. starting spring 2024.
Moreover, Roku expanded the retail availability of its Select and Series TVs earlier this year, with additional information expected to be released soon.
Ragul Thangavel
With over nine years of diverse professional experience, Ragul has made significant contributions across various domains, including Media Operations, OTT Technologies, Video Production, Ecommerce, and Social Media.
Holding an Engineering degree, Ragul's career took an unconventional turn when he discovered his passion for writing, leading him to begin his journey as a content writer.
His career has been exclusively dedicated to the growth and development of startups, where he has played a pivotal role. His unique blend of technical knowledge and creative prowess has enabled him to drive innovation and success in every venture he has been a part of.