Intigral selects Bitmovin and Diagnal to deliver superior viewing experiences 

San Francisco, CA – June 14, 2022 – Bitmovin, a leading provider of video streaming infrastructure, announced it has partnered with Diagnal to help Intigral deliver high-quality video streams to Jawwy TV and Dawri Plus subscribers in the MENA region. Intigral is using the Bitmovin Player, which is integrated with Diagnal’s front-end app development technology to ensure device support for video streaming and optimize viewing experiences for audiences.

Since deploying Bitmovin Player through its preferred app development partner Diagnal, Intigral has observed an impressive decrease in video start-up time, buffering, and error rates. It has also had the added benefit of covering the largest number of devices on the market through one player solution, enabling it to lower costs, increase its audience reach and deliver superior video quality to viewers. Transitioning to the Bitmovin Player decreased Intigral’s time to market and enabled it to launch its services up to 30% faster, especially on smart TVs.

“As more and more new devices continue to enter the market, it’s essential we can deliver high-quality streams regardless of the device our customers are using,” said William Sharp, VP of Technology at Intigral. “The Bitmovin Player was our first choice because it is market-leading, has a robust feature set, existing integrations with other major vendors in the streaming space and it supports the most devices with documentation to get us launched faster. Bitmovin is a true technology partner with their ongoing advice and technical support, ensuring we’re delivering the best possible streaming experiences to our customers.”

The Bitmovin Player supports device compatibility across Web, Android, iOS, Roku, and major smart TVs, so users can have the same immersive viewing experience irrespective of the device they are using at any given time. Using an API-first approach, Bitmovin’s Player also offers several features that can be selected and adjusted to workflow needs. 

“Quality of experience is a key differentiator for streaming services wanting to attract and retain customers, and feature-rich video players are fundamental to providing audiences with the best online experience,” said Stefan Lederer, CEO at Bitmovin. “It’s been fantastic to collaborate with Diagnal and Intigral and play an instrumental role in raising the standard of video streaming for audiences across the MENA region.”

About Bitmovin 

Bitmovin is a leading provider of video streaming infrastructure for global digital media companies and service providers. The company has been at the forefront of industry innovation and all major developments in the digital video streaming industry.  Bitmovin built the world’s first commercial adaptive streaming player and deployed the first software-defined encoding service that runs on any cloud platform. Its cloud-native technology offers the most flexible and scalable media encoding, playback, and analytics solutions available with unparalleled device reach, ease of integration, and world-class customer support. Bitmovin customers benefit from optimized operations, reduced time-to-market, and the best viewer experience possible. Bitmovin is headquartered in San Francisco, California, and has major offices in Vienna, Klagenfurt, Austria as well as London, Berlin, and Denver. The company has over 400 customers across the globe including ClassPass, BBC, fuboTV, Hulu Japan, and Discovery. For more information, visit


DIAGNAL is a trusted technology partner to premium video streaming operators worldwide. 

DIAGNAL provides front-end application development and content management solutions that help its customers launch innovative revenue-generating products and platforms. With a team of industry specialists across UIUX design, frontend/backend development, QA, and delivery management, DIAGNAL is able to support challenging product roadmaps from telecommunications operators through to fast-moving well funded startups. DIAGNAL collaborates closely with important ecosystem partners including video players, video encoding platforms, content recommendations, CDN, commerce platforms, and more, enabling it to deliver tailored technology solutions to meet business needs. DIAGNAL has worked with many well-known video streaming leaders over the last 7 years and has an international presence with offices and customers in the Americas, Europe, and Asia Pacific. For more information, visit

About Intigral

Based in Riyadh and Dubai, Intigral is the advertising and media arm of stc, and the MENA’s leading provider of digital entertainment and sports and media services via its market-leading solutions, Jawwy TV and Dawri Plus. Jawwy TV brings together the users’ favorite TV shows, movies from top streaming content providers from STARZPLAY, discovery+, Wide Khaliji, Cartoon Network & Boomerang. In addition to the local and regional original content productions and exclusives which you can not watch anywhere else. Our value proposition is further augmented thanks to our Live TV Line-up (best in class); We teamed up with the largest regional and international networks/broadcasters such as MBC, Rotana, CNN, OSN & more to bring the favorite free-to-air and encrypted channels to all users, from news, entertainment, music & sports. So users can browse, search & watch TV shows, movies & live TV programs. All of this and much more in one place, one account. For more information, visit

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