London, 5 April 2023 – Platform Communications has been selected as global PR and communications partner by Telestream, the world leader in technology for the production, processing, and distribution of digital video. The appointment is driven by an ambition of Telestream to create more strategic go-to-market initiatives to drive its next phase of business growth and investment. Platform’s role will include the creation of a new corporate narrative, strategic communications planning, and the execution of analyst relations, thought leadership creation, media relations, and social engagement campaigns. The appointment follows an international agency search and a five-way agency pitch process.
Telestream solutions make it possible to deliver video content to any audience while streamlining operations and maximising revenue opportunities. Its customers include some of the world’s leading media and entertainment companies alongside hundreds of corporate, education, telecoms, and government organisations. Around 80 per cent of all Fortune 100 companies use its technology.
“The appointment of a new strategic communications partner is a key step in our growth ambitions. We were looking for an agency with a strong track record of creating thought leadership through a compelling narrative to engage different target markets around the world,” said Anne-Louise Buick, Chief Marketing Officer, Telestream. “Platform demonstrated a standout strategic approach based on deep insight into all the trends that matter most to our audiences. The team also showed innovative ideas that will make a significant difference to our media and analyst relations, marketing integration, and social media.”
“Telestream is a highly respected powerhouse brand in digital video, with an enviable customer list and a track record of consistent revenue growth throughout the last 25 years. The opportunity to create a new corporate narrative and drive change across communications is exactly the kind of brief we love. We can’t wait to get started,” said Gay Bell, Founder and Chief Executive, Platform Communications.
About Telestream
Since 1998 Telestream® has delivered innovations that drive the digital video industry forward. The company’s solutions span the entire digital media lifecycle, from media processing and workflow automation to production and live streaming, video quality monitoring and analytics, virtual events and video hosting, content management, and video test and synchronization — available on-premises and in the cloud. Top broadcasters, media companies, enterprises, and millions of consumers worldwide rely on Telestream to help them communicate in the powerful and increasingly ubiquitous language of video. Telestream is privately held with headquarters in Nevada City, California, and Westwood, Massachusetts.
For company and product information, visit www.telestream.net.
About Platform Communications
Platform Communications designs and delivers integrated campaigns for some of the most talked about brands in media and technology. From start-ups to global leaders, our clients are changing the world and shaping everyday lives with:
- entertainment, live news and sports, keeping audiences captivated and informed anytime, anywhere.
- the next wave in arts and immersive experiences, making culture more accessible to all.
- new ways of doing business, driven by the power of technology.
- next gen 5G mobile networks, creating a better society.
Platform uses strategic insight to create communications programmes that have vision, integrity, and punch – making a difference, building brands, and driving sales. Headquartered in London with international reach, Platform’s clients include Edgio, IBC Show, LTN, MRI, NEC, and The Switch www.platformcomms.com
