Telecoming to provide monetization services via mobile operators for OKAST VOD platforms
Madrid, April 8th, 2022 – Telecoming, a company specializing in the development of digital services monetization technologies, has signed a strategic agreement with OKAST, a SaaS solution for the creation of streaming video platforms, to boost the online video market.
Launched four years ago, the OKAST solution has experienced rapid growth, driven in part by the explosion in online video consumption and on-demand live streaming. This growth has solidified OKAST’s status as Europe’s leading SaaS solution for creating white-label platforms via a flexible and robust tool, enabling the deployment of FAST channels and OTT platforms on the web, mobile, or TV applications with a particularly fast turnaround time.
Through this alliance, Telecoming will integrate its monetization technology with the OKAST solution to help its video platform customers reach more mobile users by facilitating payment through phone and network operators (Direct Carrier Billing technology) and thus significantly increase revenues.
Cedric Monnier, CEO d’OKAST
Providing the simplest user experience and a frictionless payment path is one of the keys to rapidly growing a paid video platform. We are delighted to benefit from Telecoming’s technology and experience in mobile payments which allows us to offer our clients access to a very large audience in multiple territories, such as Africa, with different payment habits
Nicolas Gimenez, Global Partnerships Director de Telecoming
This strategic alliance will allow us to bring our mobile monetization developments to OKAST customers so they can discover a new way to distribute their services. As the consumption of video content via mobile devices increases, it is essential that companies have the most advanced technology on the market to launch their own propositions in a simple and agile way and, in addition, monetize them.
Telecoming is a global company that develops technology for the monetization of digital services. It seamlessly integrates ad tech and mobile payment-based revenue generation solutions into a scalable, flexible, and secure platform. A leader in the digital content economy since 2008,
Telecoming currently operates in 21 countries. The London Stock Exchange has recognized the company as one of Europe’s most inspiring organizations. In addition, it is one of Europe’s fastest-growing companies, according to Morning star’s Inc. 5000 ranking. For more information, please visit: www.telecoming.com
About M.E.I Group (OKAST)
Founded in 2013 by industry veterans (formerly Canal +, France Television, NewsCorp, Ubisoft, Irdeto, Viaccess), M.E.I. Group builds the OKAST cloud solution for key industry players (TV channels, producers, pure web players, etc.).
A turnkey solution, OKAST.tv makes it easy to deploy streaming and live audio/video platforms and monetize audio, video, and live catalogs. It provides everything from the streaming architecture, platform, and design to TV and mobile applications, as well as complete management of payment systems, advertising, and management software including content management, user CRM, and analytics.
OKAST publishes, through its clients, over 350 platforms worldwide. Among its clients are SECOM Group, Qwest TV, MCS Extremes, MCS Basket, Kinostar (Good Movies), Au Nom De la Terre.tv, Allindi, Idance Music, Groupe Rouge, MAIF, Accenture, D-Edge, etc.
The company was incubated by TF1 and Audiens and already counts among its clients major American, European, and Chinese media, companies, agencies, brands, TV, web, cinema, and advertising content producers.