Pluto TV Introduces Five All-New Categories – Game Shows, Daytime TV, Home, Food and Lifestyle & Culture to Super-Serve Audiences with Even More of the Programming They Know & Love
Starting July 11th, Channels Debuting Include Let’s Make a Deal and The Judge Judy Channel
Coming Soon – Wheel of Fortune and Jeopardy! Branded Channels to Launch on August 1st
JULY 11, 2022 – LOS ANGELES: Pluto TV, the leading free streaming television service, today unveiled a reorganization of its US channel lineup, adding new categories, channels, and programming. The new lineup is designed to offer greater ease of navigation for users, and more fan-favorite programming based on popular themes and genres being streamed across the platform. With a global audience of over 68 million monthly active users, Pluto TV delivers over 1000 global channels, featuring on-demand and linear programming, for free, across all major internet connected devices.
To better serve audience viewing preferences, Pluto TV conducts ongoing assessments of programming and features to offer the most optimized and seamless user experience. By periodically streamlining channels and categories on the platform, Pluto TV provides greater opportunities for content discovery that has resulted in increased frequency and prolonged engagement on the platform.
Now, with over 43,000 titles in Pluto TV’s library, viewers have even more viewing options than ever before. Genres like game shows, reality, and daytime television series have shown to be incredibly popular amongst viewers, therefore creating a demand for their own dedicated categories and even more channels and titles added to these categories.
“We are always looking for ways to improve our programming offering and make it easier for the audience to find what they are looking for. Not only is this expansion driven by viewing habits we can see, we spoke directly to our audience to gain feedback on suggested changes before they were made,” said Scott Reich, SVP of Programming at Pluto TV. “Everything we do puts the audience first and this optimization is the latest step to maintain our market leadership in partnership with our audience.”
Audiences now have 18 unique categories to choose from — three more than before — containing new and existing programming. The complete list of categories includes Movies, Entertainment, News + Opinion, Crime, Reality, GameShows, DaytimeTV, Comedy, ClassicTV, Home, Food, Lifestyle + Culture, Sports, Gaming + Anime, Music, EnEspañol, Kids, and Local. As part of the reorganization, select channels’ content will relocate to new categories that are better suited to their genres.
| Current Categories include: Movies, Entertainment, News + Opinion, Crime, Comedy, Classic TV, Sports, Gaming & Anime, Music, en Espanol, Kids & Local New Categories and lineups are detailed below |
| GAME SHOWS | Pluto TV Game Shows Let’s Make A Deal The Price Is Right: The Barker Era BUZZR Deal or No Deal Game Show Central |
| DAYTIME TV | Best of The Drew Barrymore Show Best of Dr. Phil Nosey Judge Nosey The Judge Judy Channel Pluto TV Courtroom Pluto TV Soaps |
| HOME | This Old House Pluto TV Home Tiny House Nation BBC Home & Garden Antiques Roadshow UK Antiques Road Trip Lively Place Dabl The Design Network |
| FOOD | America’s Test Kitchen Food TV Gordon Ramsay’s Hell’s Kitchen Iron Chef BBC Food Julia Child |
| LIFESTYLE + CULTURE | The Bob Ross Channel Smithsonian Channel Selects Pluto TV History Pluto TV Military Science TV Voyager Documentaries Pluto TV Travel Pluto TV Animals The Pet Collective Dogs 24/7 Cats 24/7 Faith TV TBN Naturescape Slow TV |
About Pluto TV
Pluto TV, a Paramount Company, is the leading free streaming television service delivering hundreds of live linear channels and thousands of titles on-demand to a global audience of over 67 million monthly active users. The Emmy® award-winning service curates a diverse lineup of channels, in partnership with nearly 400 international media companies, offering a wide array of genres, languages, and categories featuring movies, television series, sports, news, lifestyle, kids, and much more. Pluto TV can be easily accessed and streamed across mobile, web, and connected TV devices. Headquartered in Los Angeles, Pluto TV’s growing international footprint extends across three continents and over 30 countries and territories.
