Starting in the Sichuan province, Pixellot and Baidu will bring tens of thousands of local games from Chengdu to the screen, levelling the playing field for all teams and athletes.
CHENGDU, CHINA/TEL AVIV, ISRAEL (March 13, 2023) – Pixellot, the leading provider of AI-driven sports production solutions, has signed a strategic partnership with China’s Internet giant, Baidu. The agreement includes the installation of 200 Pixellot systems in venues across China, with a goal to install an additional 6000 systems over the next three years. The new partnership will further expand Baidu’s involvement in China’s sports market.
Pixellot’s award-winning technology automatically captures, produces, and streams games at any level, from youth leagues to professional teams without the need for a camera operator. Using innovative AI-powered cameras to track the ball and players throughout the game, Pixellot ensures that every key moment is captured and available for fans. Pixellot also offers a sports analytics and video breakdown solution that analyses games and players, offering analytics for review and highlights, and enabling coaches to improve team performance and teach more effectively.
Pixellot’s technology is used in 27,000+ venues across the world and has already produced and streamed more than 2 million games. The goal of the project is to provide local communities a way to engage with local teams and competitions, as well as promote participation and a healthy and sportive lifestyle.
Director Mr. Liu Gang of the Chengdu Event Operation center commented, “We are excited to be part of this innovative project that will revolutionize China’s sports market. It is a unique opportunity for us to collaborate with Pixellot and Baidu, and we are looking forward to the project’s success.”
Liu Chuan, Solution Director of Baidu’s Intelligent Cloud Sports Industry, added, “We are thrilled to partner with Pixellot, whose AI-driven sports production solutions are a perfect fit for our strategic vision of delivering innovative technology solutions to communities. We see huge potential for growth in China’s sports market, and this partnership is a significant step towards realizing that potential.”
As part of the project, Pixellot will be providing the live game streaming technology, automated highlights, and advertisement placements. “We are delighted to partner with Baidu and support them in their ambitious and exciting community sports project. We believe that our technology solutions will be a game-changer for sports fans and families around the county,” said Pixellot CEO Alon Werber.
The new project will be officially launched through an event in Chengdu on March 14th. The local Chengdu government, Baidu, Pixellot, and a local SaaS and OTT provider are directly involved in the project’s launch and will be part of the event and press conference.
The founder of Chengdu Baidu Technology Ltd, Mr. Du, said, “We are proud to be part of this partnership and look forward to collaborating with Pixellot and Baidu to create innovative solutions for China’s sports market.”
About Baidu
Baidu is a leading AI company with a strong Internet foundation. Baidu is one of the very few companies in the world that offers a full AI stack, encompassing an infrastructure that consists of AI chips, deep learning framework, core AI capabilities, as well as an open AI platform to facilitate wide application and usage.
About Baidu AI Cloud
“Integration of Cloud and Intelligence” is Baidu AI Cloud’s differentiating competitiveness. Baidu AI Cloud is ranked No. 1 in China’s AI public cloud market, marking the fifth time that Baidu has topped the list. Baidu AI Cloud’s leading products, technologies, and solutions are being adopted by sectors including manufacturing, financial services, energy, and sports.
About Pixellot
Pixellot pioneered the concept of automated sports production solutions as an affordable alternative to traditional video capture, production, and distribution systems for professional and semi-professional sports events. Founded in 2013, Pixellot’s AI-Automated technology solutions streamline production workflow by fully automating live sports capture, production, and data extraction. 27,000 Pixellot systems are deployed by broadcasters, production companies, sports federations, clubs, universities, high schools, and coaching solution providers around the globe. To date, Pixellot has produced over 3 million live games from 70+ countries across the globe.
