Epsom, Surrey, UK, September 6, 2023. At IBC 2023 Pebble and Virtual AI will be showcasing FAST solutions based on Pebble’s Automation 2.0 product and Op2mise from Virtual AI.
Pebble and Virtual AI have partnered to address the growing FAST market, the two companies are combining market leading playout solutions with advanced traffic and planning capabilities to bring new levels of functionality for FAST services.
Neil Maycock, Pebble CCO, explains “There is a lot of press about FAST and some high-profile deployments, but the majority have been simple channels to test consumer demand and assess the commercial opportunities. It’s clear that there is the need for increasing sophistication with FAST services, even including capabilities such as live. Given Pebble’s strong heritage in Playout and the strength of our solutions we are delighted to partner with Virtual AI to address these more demanding applications.”
“Op2mise is proud to offer a top-tier scheduling product tailored specifically for the fast-growing FAST sector,” says Simon Osman, Commercial Director Virtual AI, “As viewers and platforms increasingly seek a broadcast quality experience, our solution stands out. Op2mise creates value for TV Schedulers & Media Buyers by leveraging the power of automation, data analytics and optimisation. We are excited to showcase our commitment to delivering excellence in detail.”
Pebble and Virtual AI will be at IBC, booth# 8.B75, where they will be demonstrating the capabilities of Pebble Playout and the Op2mise solution, supported by experts from both companies to discuss any FAST requirements.
About Pebble
At Pebble we understand that efficiency, reliability and sustainability are vital for playout operations, and we know that interoperability with multiple vendors, standards and technologies is key. As a world leader in automation, integrated channel, IP and virtualised playout technology, with systems installed in more than 70 countries worldwide and over 1500 channels played out under Pebble automation control, we have the people, the process, and the technology that the broadcast market needs as it changes and adapts to compete with new entrants in the video media space. pebble.tv
About Virtual AI
Op2mise creates value for TV Schedulers & Media Buyers by leveraging the power of automation, data analytics and optimisation.