Collaboration with Realtek opens and accelerates NextGen TV to huge number of TV OEMs and broadcasters
Lausanne, Switzerland – 7th June 2022 – iWedia, one of the leading providers of software components and solutions for TV devices for major service operators and consumer electronics manufacturers, has partnered with Realtek, one of the world’s leading network and multimedia IC providers, to develop a reference platform to speed ATSC 3.0 deployment. Leveraging Realtek’s System on a Chip (SoC) and the iWedia client stack, the co-development provides power and flexibility to OEMs targeting the North America broadcast market and the candidate countries.
The new reference platform development is based on Realtek’s TV SoC and hardware platform integrated with iWedia ATSC 3.0 broadcast/broadband stack and browser. In contrast to other solutions on the market, iWedia’s seamless universal architecture empowers customers to select from a full set of software stack, professional media player, and browser or an a la carte solution. In addition, iWedia’s stack is primed to collaborate with any third-party solutions such as ad insertion, analytics, and monitoring. It also fully supports the RUN3TV framework to ensure the broadcaster application compatibility. This collaboration provides faster time-to-market deployment, enables skinny buddle option, and secures compatibility across multiple interactive broadcast applications.
Both iWedia and Realtek will demonstrate the joint solution at the ATSC Annual Member Meeting and NextGen Broadcast Conference, June 7-9, 2022. The conference will take place at Westin Book Cadillac hotel, Detroit, MI. https://www.atsc.org/events/nextgen-broadcast-conference/
Realtek’s Vice President and Spokesman, Yee-Wei Huang said, “NextGen TV is a new era-defining opportunity for broadcasters and TV OEMs across North America. To take full advantage of it from launch, and to keep pace with the specification as it evolves, requires a robust, agile, and cost-efficient solution. That is what we have delivered in our joint ATSC 3.0 reference platform in partnership with iWedia.
” Hans-Jürgen Desor, CEO, iWedia said, “Competition in the race to ATSC 3.0 is intense and companies looking to launch into this space need an edge. The unique combination of Realtek silicon innovations and iWedia’s market-proven software for ATSC 3.0 offers a very strong platform for TV OEMs and broadcasters in the United States to deliver compelling media and entertainment services to their customers.”
About iWedia
iWedia S.A. provides world-class software solutions for connected TV devices. iWedia pioneered in the provision of services for Android TV and support for customers with software architecture and design expertise, field proven products, and cost-effective engineering services out of its development centres in Serbia. iWedia is proud to serve major telecom operators, PayTV operators, and tier 1 automotive OEMs with its media solutions. For more information visit: www.iwedia.com Follow iWedia on LinkedIn @iWedia
About Realtek
Realtek Semiconductor Corporation is a world-leading IC provider that designs and develops a wide range of IC products for connected media, communications networks, computer peripherals, and multimedia applications. With advanced design expertise in RF, analog, and mixed-signal circuits, and with strong manufacturing and system knowledge, Realtek offers full-featured, high-performance, and competitive total solutions. More information on Realtek can be found on the website: www.realtek.com.
