Live-streaming platform Fubo TV has partnered with Willow by Cricbuzz, to stream ICC Men’s T20 World Cup.
Todd Mathers, Fubo’s senior vice president, content strategy and acquisition, said, “Cricket is one of the fastest growing sports in North America and what better time to bring Fubo subscribers all the live action of this historic and globally-loved game than for the start of the ICC Men’s T20 World Cup. Fubo is the only multichannel platform aggregating sports from the major leagues to niche favorites, and delivering it through a single personalized and intuitive streaming experience. We’re thrilled to work with our partners at Willow by Cricbuzz to bring this rising sport to our customers.”
Additionally, by entering into a multiyear agreement with Willow by Cricbuzz, FuboTV has ensured that more than 220 live cricket matches will be available annually to Fubo’s International Sports Plus channel add-on package subscribers. Notably, Willow by Cricbuzz, the home of the new Major League Cricket, and the official broadcaster for various cricket Boards worldwide, will provide comprehensive coverage under this partnership.
Todd Myers, COO of Willow by Cricbuzz, said, “Our partnership with Fubo is a testament to our dedication to providing an unparalleled viewing experience for cricket enthusiasts. Thanks to Fubo’s extensive reach, we are bringing the excitement of the ICC Men’s T20 World Cup and other major tournaments directly to all of its subscribers’ homes. This collaboration not only enhances the viewing options for diehard fans but also introduces the sport to new audiences, helping to expand and strengthen the cricket community across North America.”