Stockholm, Sweden, 15th September 2023 – Global video solutions provider, Accedo, has announced the launch of new criteria targeting sustainability in its Accedo One Marketplace. Showcased on its booth (5.F40) at IBC, it enables video service providers to make buying decisions based not only on product features, but also on sustainable KPIs to cover carbon emissions reduction, audience influence, and community impact.
The Accedo One Marketplace will showcase five key criteria for listed vendors, allowing customers to make educated decisions on who they choose to work with. This will include:
- DPP Committed to Sustainability Program
- SBTi committed or approved targets
- CDP score
- UN Global Compact membership
- Sustainability report (availability of annual report)
These criteria bring together a number of different aspects of sustainability, thereby providing customers with a solid level of transparency into the sustainability status of a potential supplier. Accedo’s partners, Brightcove and Cleeng have both demonstrated their commitment to sustainability, as evident on their Accedo One Sustainable Marketplace listing.
Additionally, as well as a supplier being classed as sustainable having made commitments on a corporate level, it may also provide products and services that actively help to reduce the carbon footprint of an OTT service. Accedo’s partner’s Bitmovin Player’s ECO mode and Humans Not Robots’ HNR to ZERO platform are both listed on the Accedo One Sustainable Marketplace and fall into this sustainable products category.
Bleuenn LeGoffic, VP Strategy and Business Development, Accedo, commented: “With our Accedo One Sustainable Marketplace, we’re inviting everyone to contribute to the next generation of sustainable video services. This is the first step towards our vision to empower any streaming company to build a sustainable video platform. To do that, they need to know which vendors and products have made a commitment to sustainability, whether from a corporate or product perspective.”
Accedo is also taking steps to improve the sustainability of its own business, products and services, recently achieving a four leaves classification on the DPP Committed to Sustainability assessment. In addition, Accedo has made a number of other official sustainability commitments, by being a CDP respondent, having validated Science-Based Targets and being member of the UN Global Compact.
Find out more about the sustainable marketplace and the initial partners. Accedo is exhibiting at IBC from 15th to 18th September (booth 5.F40). To find out more about our sustainable journey, click here. To book a meeting, go to https://www.accedo.tv/event/ibc-2023
Accedo is a global video solutions provider, powering some of the world’s most impactful video-centric experiences. We reduce the complexity of an ever-evolving video ecosystem, enabling businesses of all shapes and sizes to provide world-class video services to their customers. Through a combination of award-winning products and our deep technical expertise, we empower global industry leaders – such as Deutsche Telekom, NBC Universal, ITV, Globo, Hallmark, Bloomberg and Tata Play – to inspire and entertain people across the world.
Accedo was founded in 2004 and our 600+ employees are constantly innovating so that our clients can bring the future of video-centric experiences to hundreds of millions of users on a global scale. We support businesses at every stage of the video journey, from strategy and design through to delivery, maintenance,and post-launch optimization. Accedo is headquartered in Stockholm, Sweden, and has an additional 14 offices spread across all corners of the world.