Romain Bouqueau, the CEO and Founder of Motion Spell, talks about open source software, drivers of innovation, collaboration & globalization, the ROI of Build vs. Buy. vs Open Source and other topics in this interview.
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Editor’s Note: In This Interview, We Talk To Venkat Garapati, The Business Head of Ultra Jhakaas, a Marathi OTT Platform launched recently by Ultra about the strategy, launch, reception, and what the future holds for Ultra Jhakaas. Interview Transcript Krishna: Hi and welcome to the OTTVerse podcast. Each week we’ll try and bring you the latest
Exclusive Interview with Venkat Garapati, Business Head, Ultra Jhakaas Read More »
This article will explore the key considerations for building a scalable Streaming platform, including multi device streaming, content delivery, and user experience. We will highlight the best practices for ensuring reliability and performance on a scale.
Scalable Streaming Platforms for OTT – Key Enablers Read More »
A highly informative & technical white paper on how the Zee Video Engineering team built & delivered a seamless sports live-streaming experience for the ILT20 event.
Highly Scalable and Redundant Live Streaming Over OTT Read More »
An SSP or “Supply-Side Platform” is a technology platform that publishers and app developers use to manage and sell their advertising inventory across multiple ad exchanges, networks, and demand-side platforms (DSPs). An SSP allows publishers to In this article, we look at SSPs, what they are, how SSPs differ from DSPs, and the advantages they
What is an SSP (Supply Side Platform)? Read More »
DSP stands for “Demand-Side Platform,” a digital advertising technology to automate online ad inventory buying and selling. A DSP is a tool that allows advertisers to purchase digital ad impressions across different ad networks, websites (publishers), and other digital media outlets, all through a single interface. In this article, we understand what a DSP is,
What is a DSP (Demand Side Platform)? Read More »
With the rise of OTT streaming services like Netflix, Amazon Prime, and Hulu, we can now watch our favorite movies and TV shows anytime, anywhere. However, one of the most frustrating problems video streamers face in OTT is startup delay or latency. It ruins the video streaming experience and often leads to drop-offs and revenue
What is Video Startup Time or Startup Delay in Video Streaming? Read More »
In video compression, two popular codecs stand out – AVC and HEVC, triggering the AVC vs. HEVC debate. AVC, also known as H.264, has been the industry standard for over a decade, but HEVC, also known as H.265, is the newer and more advanced codec. Almost 70%-80% of global video streamed uses the H.264/AVC codec
AVC vs. HEVC: Detailed Results Showing 50% Gains For Varying Content Read More »
Are you tired of constant video buffering while streaming videos online? Tried everything to stop video buffering? Slow internet connection, device issues, and network congestion are common causes of buffering, and there are some effective ways to combat video buffering. Whether you’re a video streamer or service provider, this article has something for everyone. We’ll
How to Stop Video Buffering – 10 Effective Techniques To Reduce Buffering Read More »
Advertising or AVOD is an important and a proven way of monetizing content where a user watches an advertisement in exchange for being able to watch content for free. Each day, billions of ads are shown to users across the world , introducing them to new products & services, while making money for the content
AdTech Predictions for 2023 – The Experts Speak! Read More »