The NBA turned down Warner Bros. Discovery’s attempt to match a $1.8 billion annual bid from Amazon Prime Video for broadcasting rights on Wednesday which could lead to a potential legal confrontation between Warner Bros. Discovery and the NBA. The announcement follows just 48 hours after Warner Bros. Discovery, CNN’s parent company, informed the NBA […]
NBA Declines Warner Bros.Discovery’s Offer, Potential Legal Battle Looms Read More »
Major League Baseball offers fans a direct-to-consumer option to watch games and programming by introducing a new streaming service for MLB Network. This new service launched mid-season in 2024, allows viewers in the U.S. to access MLB Network content without the need for a traditional cable, satellite, or internet TV subscription. Starting Wednesday, July 24,
aha, the regional OTT platform, has made a debut at the first-ever NEXA Streaming Academy Awards by clinching 13 awards. The ceremony, held in partnership with the South Indian International Movie Awards (SIIMA) at the Grand Hyatt Kalina in Mumbai, celebrated excellence in both Hindi and regional content in 48 categories. aha’s original series and
The streaming service under Comcast’s NBCUniversal, Peacock, reported a rise in second-quarter revenue and a reduced loss of $348 million, down from $651 million in the same period last year and $639 million in the first quarter of 2024. As of June, Peacock had 33 million paying subscribers, slightly down from 33.5 million at the
Peacock Reports $348M Quarterly Loss as Subscriber Numbers Decline to 33M Read More »
The Alphabet-owned video platform, YouTube experienced double-digit growth in Q2 2024, reporting $8.66 billion in advertising revenue, marking a 13% increase compared to the same period last year. However, it missed the analyst expectations of $8.93 billion, as reported by FactSet’s StreetAccount. Furthermore, YouTube’s ad sales had surged by 21%, reaching $8.1 billion in the
Connected TV (CTV) is getting popular by the day and so is advertising on these modern platforms. Recently, Yahoo, Omnicom and Amplified Intelligence teamed up to study advertisements on the CTV platform. In this combined study, Yahoo contributed data on ad placements using its Yahoo DSP platform. Omnicom supplied advertisements from their clients, including the
CTV Advertisements Stand Out with Higher Engagement Rates, Study Finds Read More »
Paramount Advertising has introduced a self-serve ad-buying platform aimed at attracting ad spend from small and mid-sized businesses, as well as other marketers new to television advertising. With the help of the Paramount Ads Manager, small businesses can create, manage, and track their commercials on Paramount Plus and Pluto TV. Earlier this year, Paramount revealed
Paramount Advertising Unveils New Self-Service Platform for Small Businesses Read More »
AMC Networks is banking on the “Netflix Effect” to work its magic on a significant part of its lineup. A collection of AMC shows will soon be available on Netflix in a new deal between the companies. Notably, AMC announced a deal with Netflix on Tuesday, bringing previous seasons of 13 different series to the
Netflix Acquires 13 AMC Series in New Expanded Deal Read More »
Warner Bros Discovery (WBD) and YouTube partners to bring Paris 2024 to a wider and more diverse audience. Furthermore, to expand the reach of the Olympics and its fanbase across Europe the new content partnership will see a group of YouTube creators stationed in the heart of Paris, generating fresh and exciting content. The lineup
WBD and YouTube collaborate for Paris 2024 Content Creator Initiative Read More »
Disney is investigating a breach of its internal Slack channels. The hacker group Nullbulge alleges that it has acquired and leaked over 1 terabyte of data from these channels. The hacktivist group Nullbulge, which claims to advocate for artists’ rights and fair compensation, has shared screenshots of allegedly downloaded documents. These documents include traffic and
Disney Probes Data Breach After Hackers Leak Alleged Internal Memos Read More »
