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Latest
  • [ August 10, 2022 ] SSIMWAVE Live Sports Benchmarking Headed For IBC 2022 Press Release
  • [ August 10, 2022 ] Amagi announces over 100% revenue growth (Y-O-Y) as
    demand for CTV-led content experience grows
    Press Release
  • [ August 10, 2022 ] PHABRIX launches QxP – The portable QxL Press Release
  • [ August 10, 2022 ] Three Media demonstrates the pathway to new operating models with first showing at IBC 2022 Press Release
  • [ August 9, 2022 ] JW Player (JWP) launches the industry’s most complete and scalable video platform solution for broadcasters Press Release
  • [ August 9, 2022 ] Zixi Launches New Live Events Scheduler, Streaming Performance Enhancements at IBC2022 Press Release
  • [ August 9, 2022 ] MPEG Issues Call for Evidence for Video Coding for Machines Press Release
  • [ August 8, 2022 ] Bridge Technologies Integrate SCTE 104 and SCTE 35 Marker Monitoring Press Release
  • [ August 8, 2022 ] Ryan Reynolds’ Maximum Effort Productions, FuboTV Enter Into Multi-Year, Multi-Pronged Partnership, Including First-Look Unscripted Deal Press Release
  • [ August 8, 2022 ] Mobavenue powering OTT subscriptions Press Release

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backend innovations stefan
Spotlight

Back-end Innovations That Started a Streaming Video Revolution

August 24, 2021 Stefan Lederer

Streaming video is growing rapidly and continues to take a bite out of traditional pay-TV services, which could lose another […]

DAI Erik Otto
Spotlight

Monitoring The Dynamic World of OTT Ad Insertion

August 19, 2021 Erik Otto

Love them or hate them, commercials are a big part of the viewing experience, even more so today when ads […]

pr smartlabs
Press Release

Operators’ Advertising Capabilities Empowered with New Ad Placement Solution, SmartLabs DAI

July 2, 2021 OTTVerse

SmartLabs, the leading provider of multi-screen, multi-network solutions for video streaming, unveils its new Dynamic Ad Insertion solution, SmartLabs DAI. […]

single period vs. multi period dash for ad insertion
Streaming

Single Period vs. Multi Period DASH Simplified

May 29, 2021 OTTVerse

MPEG-DASH is one of the most popular streaming protocols and is hugely configurable for different streaming and infrastructure requirements. One […]

AVOD Advertising Based Video On Demand
AdTech

AVOD (Advertising-based VOD) – Everything You Need To Know

February 26, 2021 Krishna Rao Vijayanagar

AVOD or Advertising-based Video On Demand is a VOD business model that generates revenue by inserting advertisements into the video […]

VPAID
Streaming

What is VPAID (Video Player-Ad Interface Definition)

November 30, 2020 Krishna Rao Vijayanagar

VPAID (Video Player-Ad Interface Definition) provides the tools to advertisers to serve rich media and interactive ads to users. It differs […]

VAST Video Ad Serving Template
Streaming

What are VAST Tags (AVOD) and How Do They Work?

November 27, 2020 Krishna Rao Vijayanagar

Advertising-based monetization (AVOD – Advertising-Based Video On Demand or Ad Insertion in linear/live TV) is a critical revenue generator for […]

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