AE Live Champions Gender Diversity with Rise  

The leading provider of broadcast solutions is honouring its commitment to gender diversity by playing an important role at the recent Rise Up Academy Summer School

London, United Kingdom – 6 September 2022 – AE Live (AE), a world leading provider of graphics and data solutions, has played an important part in the recent successful Rise Up Academy Summer School as part of its overall efforts to help improve diversity in the broadcast sports industry.

The event took place during 02 – 05 August at the Global Academy in Hayes, Middlesex, and saw over 500 students take advantage of hands-on media training across a wide range of TV industry skill sets. AE Live’s workshop on broadcast graphics in live production took students through the increasingly critical role of graphics in modern sports broadcasting before affording them the opportunity to get their hands on the actual machines used to produce data-rich graphics content from a recent high-profile women’s football match. Younger members of the AE Live operational team were also in attendance to talk about the roles available in the sector, their own career paths, and what they enjoyed about working in broadcast graphics.

“It was a great opportunity to show what the operational roles in our business really entail and to hopefully demonstrate how accessible they are to a diverse group of young students” comments Nick Baily, CEO, AE Live. “Improving our gender and racial equality and promoting social mobility across the business are central planks of our ESG strategy. Rise is doing great work in these areas so we are keen to offer support where we can.”

Following the success of the Rise Up Academy Summer School, AE Live is looking at expanding its support of the organisation further and is a Gold sponsor of the current mentoring scheme. It is also working with other partners to create opportunities for work experience and placements for students from socially disadvantaged groups. It hopes this will eventually provide a pathway for full time roles within the business.

“It was great to see so many of our peers involved with the Rise Up Academy as it demonstrates how seriously the broadcast and media industry views improving diversity and inclusion,” says Baily. “Initiatives such as this are crucial as they raise awareness, break down barriers to entry, and spotlight opportunities in the sector to a much broader pool of future talent.”

Carrie Wootten, Managing Director, Rise adds, “It was fantastic to have AE Live involved in our inaugural Rise Up Academy Summer School, at Global Academy, early in April. We wanted to expand the technical roles and workshops we delivered at the Summer School, and providing young people with the opportunity to experience working on live graphics was amazing. The students had a chance to really understand the breadth of roles and opportunities available to them and many of them fed back that graphics were a pathway that they were now considering. A huge thank you to AE Live for investing their time and energy into making the workshops happen and I really look forward to expanding our work with them over the coming months.

Related:  MediaKind brings vision of Live Without Limits to NAB Show New York

About AE Live

AE Live is a world-leading provider of broadcast solutions to global sports governing bodies, broadcasters, and production companies. We specialise in capturing, processing, and visualising live sports data using innovative, attractive, and informative on-screen graphics and augmented reality. 

We create, develop and deliver virtual studios, OTT graphics, optimised fan feeds, newsroom graphics systems, virtual advertising and in-stadia feeds across a broad range of platforms in multiple languages. Find out more: https://ae.live/  

About Rise

Rise was formed in 2017 to support and promote women working in the non-craft part of the broadcast industry in operations, engineering, sales, marketing, and business. Since its conception, Rise has grown to become a global network hosting events at Broadcast Asia, IBC, and NAB. In Spring 2019, Rise won the National Women’s Mentoring Award at the National Mentoring Awards.  

Rise’s six-month mentoring programme is designed to support women working in, or aspiring to work in, the UK’s broadcast technology sector. Its mission is to raise the profile of women within the sector, to encourage younger women to join or feel that they can progress and break the glass ceiling, to work with manufacturers to highlight the issues and help them to promote a diverse workforce, as well as to work with industry associations to gain traction and give credence, and to become a platform for smaller groups or individuals wanting to promote female diversity and to support groups promoting other diversities. 

Rise has also launched Rise Up, a programme of school workshops delivered throughout the UK to inspire children throughout their primary and secondary education. Crucially, it will enable industry to remain in contact with students and encourage them to consider a broadcast engineering apprenticeship or degree when they reach this level. With universities struggling to recruit both male and female talent in broadcast engineering related courses, the industry is increasingly facing recruitment shortfalls across the whole sector.

Rise has been working with universities and key industry partners to investigate and address the lack of new talent entering the broadcast technology sector, specifically engineering and technical operational roles. www.risewib.com

Be the first to comment

Leave a Reply

Your email address will not be published.


*